Are you using Meta Business Suite?

If you aren't, then you are missing out on some great free features.

Love it or hate it, social media is a huge part of many businesses marketing activities and you need to be able to use it well.

Business Suite is where you'll find the nitty gritty of your business pages and groups, and where you'll see how your efforts are performing.

The insights section will show you how specific posts and reels are performing, how many people have seen them, and if they've reacted and engaged with them. It'll show you what you need to do more of, and what's not working so well.

You can plan out your content in the Planner section, even if it's only a week at a time in advance. Setting some time aside and planning in some great content makes it more likely to be quality, rather than just throwing a post on 'because you haven't posted in a while'.

But one of my favourite things about the Planner section in Business Suite, is that it gives you a little nudge to say 'these people liked your content, invite them to follow your page!'. It's literally the EASIEST way to gain new followers!

Two accounts I have accessed this week alone for clients had between 20 and 70 (yes 70!) people who had liked content and hadn't yet been invited to follow the businesses page, simply because those clients didn't like using Business Suite!

So do yourself a favour and familiarise yourself with Business Suite if you haven't already, it WILL make life easier!